PUMA Taps Winnie Harlow for "Forever Luxe" Collection
Marking the model and collaborator’s first-ever, fully-fledged collection.
Supermodel Winnie Harlow puma mayze mid wns puma white, PUMA.
Titled “Forever Luxe,” the new collection marks Harlow’s first-ever for the brand, after featuring in multiple campaigns and being a long-term collaborator. Aiming to bring her own, elevated aesthetic to the brand, the new workout collection boasts a sleek, monochromatic palette and cutting-edge silhouettes.
The whole collection has been brought to life by Harlow herself, from the fit down to the color palette — featuring hues of “Filter Ash” and “PUMA Black” across cropped sweatshirts, training patent and training tops. Celebrating the new collection is a campaign starring Harlow herself, putting her new creations to the test in various fitness-inspired settings and backdrops.
puma mayze mid wns puma white June Ambrose, Dua Lipa, AMI Paris and of course — Fenty.
Take a look at Harlow modelling the new “Forever Luxe” collection above, and head to PUMA’s website to purchase.
Gymsack PUMA Neymar Jr Gym Sack 078837 02 White Dandellon Black Green, men puma fur 889 black yellow?
