Fashion

self-portrait Taps Jisoo As Newest Brand Ambassador

Marking Jisoo’s debut appearance for a contemporary fashion house.

1,964 Hypes

self-portrait Taps Jisoo As Newest Brand Ambassador

Marking Jisoo’s debut appearance for a contemporary fashion house.

With an impressive roster of previous ambassadors like Emily Ratajkowski, Naomi Campbell and Gigi Hadid, self-portrait taps BLACKPINK’s Jisoo for its Spring/Summer 2024 campaign. This partnership marks the label’s first time working with a musician along with Jisoo’s first time appearing in a modern fashion house’s campaign.

On Jisoo posing for self-portrait, founder Han Chong in a press release said “Musicians quickly became a great source of inspiration for me as a designer – through their costumes, their chameleonic evolutions, and mesmerizing performances. I’ve therefore always wanted to work with an artist who could transmit the values we hold at self-portrait and who represents the women we connect with globally.”

You can shop the collection at the brand’s website, Launching March 5.

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